Sunday, 30 October 2016

Researching the marketplace

NME magazine 

NME, a prominent magazine within the music industry since 1949, is tailored towards the target audience of the indie and alternative music genre. Each issue originally costed £2.50, however due to the continuation of poor sales, the magazine became free in September 2015. A new issue is released weekly, each Wednesday in the U.K. Each issue size is of around 60 pages normally, however in special additions that feature a particular artist or genre, there are 100 pages. The regular content consists of "sounding off", "on repeat", "in the studio", "anatomy of an album", "soundtrack of my life", "radar", "reviews", "this week in..." and "things we like". The feature articles are always of prominent artists in the current alternative music industry.


Q magazine

Q magazine, another renowned magazine in the current indie and alternative music industry, has been of popularity since its first issue in 1986. Each issue costs £3.99, and a subscription costs £24.99. A new issue is published monthly. The average issue size is around 150 pages. The regular content includes: "new albums", "live", "reissues" and "gadgets". The feature articles again, are of prominent artists in the current alternative music industry.

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